Sunday, September 30, 2012

Design Research

At Hamilton By Design begin with design research, turnkey innovation, & brainstorming the brief with the end in mind. We create truly fresh ideas from your design brief. We then begin concept design, & CAD development. 

Within our CAD model we begin validation, we can test physical properties like strength, toughness and flexibility. Then we rapid prototype the model, very useful in the design validation process.  

Manufacturing Hamilton By Design, we have in-house production facilities from plastic and metal extrusion, plastic injection molding & metal casting. Our manufacturing team offer a very attractive price points across a range of manufacturing processes. In many cases the manufacturing process is dictated by the initial concept development, far to often industrial design consultancies design products with out development. 


Tuesday, September 18, 2012

Create Iconic - Desirable Products

Hamilton By Design is a full service product design studio based on New South Wales Central Coast. Our team believe design is a collaborative process that requires an acute awareness of market opportunities combined with diligent observation of consumer behavior.

We strive to develop compelling ideas and create iconic, desirable products that are unique, beautiful, practical and easy to use. In the early stages of our design process, we explore a broad range of concept opportunities by directly applying insights gained from observing consumer's needs and behavior combined with a thorough understanding of your product category and competition in the market place.

At Hamilton By Design we combine beauty with utility, to achieve a sensibility and innovation that is, above all, empathetic to the end user and appropriate for your brand. We strive for differentiation. We create memorable experiences that engage the senses; developing everyday objects that look good and work well.